Product is an actual item or service that provides value to its consumer and can be sold in the market. It consists of various elements like price, name, features, attributes, quality, design and more that determine its value to potential buyers. Total Product: The initial stage of any product’s design focuses on core benefits. These are the tangible advantages consumers get from using a product and why they choose to…

Law is a system of rules created by social or governmental institutions to control human behavior. It has been variously described as either an exact science or the art of justice. Law serves to establish standards, uphold order, settle disputes, safeguard liberties and rights, and foster a fair society. Additionally, it shields people against arbitrary actions taken by government or other entities. Criminal laws – These define crime elements and…

The term “lifestyle” is often misconstrued as a synonym for “way of living.” It describes patterns of behavior, interaction, consumption, work, activity and interests people choose in order to lead an intentional lifestyle. Lifestyle also encompasses people’s beliefs, values, outlooks and attitudes. Altering Your Lifestyle: The Benefits of Living Healthy A balanced and healthy lifestyle can improve your overall health and quality of life, as well as add years to…

The business of real estate involves purchasing and selling property, such as homes, buildings and land. Investing in real estate has become one of the most popular methods for earning a substantial income and building wealth. Residential: Referring to single-family homes, apartments and condos, real estate investors make money by collecting rent from tenants or selling a property that has appreciated in value. The location and condition of a building…

Digital marketing is the practice of drawing customers in through email, content marketing, search platforms, social media networks and beyond. This field encompasses both B2C and B2B companies alike. A successful Digital Marketing strategy begins by understanding your business’ objectives. For instance, if the aim is to boost sales, focus on SEO and content marketing; on the other hand, if branding is your aim then consider paying for advertisements on…